SAIC MAXUS wins military and media approval
As the 2015 sales volumes are being totted up, so are the appraisals on the class of 2015 by various automobile media outlets and bodies. SAIC MAXUS has had great achievements in 2015 through its industry leading technical standards and product quality. It also won multiple influential prizes of high value nationwide. It should be mentioned that SAIC MAXUS became the monitor car of the Victory Day parade on Sept 3 last year; whose military quality and responsibility of the national and social development has gained the praise of the headquarters of parade.
In addition, SAIC MAXUS has also won more than 20 influential prizes issued by national mainstream media and authoritative organizations including en.people.cn, China Communications and Transportation Association and Limo Committee of China Association of Automobile Manufacturers, showing the high approval and trust of the market, industry and consumers to SAIC MAXUS.
Enterprise and brand influence improved
Compared with last year, SAIC MAXUS has won prizes with wider coverage and higher prestige in 2015, covering three aspects of enterprise, brand and product with higher gold content and rank. In the eye-catching Victory Day parade on Sept 3 last year, SAIC MAXUS became the monitor car, providing car service for the military party and central media and showing military quality. It has shown the automobile manufacturing level of China to the world. The headquarters of the parade has given high praise to SAIC MAXUS. It not only wrote a letter of thanks to shows its gratitude, but also endowed it with the honorary titles of ‘MAXUS supporting the army as a stone of steel Great Wall’ and ‘service guarantee unit of Victory Day Parade for War of Resistance against Japanese Aggression and the World Anti-Fascist War’.
Meanwhile, SAIC MAXUS has also won the approval of domestic central media and won the honorary title of ‘the most influential brand in 2015’ awarded by the en.people.cn, showing the influence of SAIC MAXUS in the social mainstream media. SAIC MAXUS also won the ‘2011-2015 excellent unit that boosts innovation, trans boundary and integrated development’ awarded by Telematics Industry Application Alliance; ‘2015-2016 annual alliance vice-president unit’ of China Auto Modification Industry Alliance, showing the image of an auto enterprise that keeps innovating and making progress in the new era.
Excellent product quality ensures multiple prizes
As the enterprise and brand influence keeps improving, the product influence of SAIC MAXUS is also improved, which has won multiple prestigious prizes. Its mid-end and high-end MPV product G10 won the honorary title of ‘annual model prize’ issued by en.people.cn and won it again this year. In addition, G10 has also gained ‘2015 annual quality prize’ awarded by Automotive Observe, whose image of ‘Large MPV’ has been engraved in people’s heart. Meanwhile, another strategic product subordinate to SAIC MAXUS V80 has also won a lot. Through its advantages of efficiency and low consumption, flexible manipulation, wide space, reliability and durability, comprehensive safety, it has won favor with the purchasing department of the government and won multiple prizes including ‘2015 urban logistics recommended car’ awarded by China Communications and Transportation Association and ‘2015 annual new model prize of national government car’ awarded by committee of 11th national government purchasing meeting.
While the traditional fuel cars keep consolidating their market advantages, SAIC MAXUS makes great efforts in terms of the new-energy and limo products. In terms of new energy, SAIC MAXUS EV80 has won the title of ‘2015 urban logistics recommended car’ awarded by China Communications and Transportation Association through its ultra-long mileage of 370km and the joint efforts of Shanghai, Beijing and Zhongshan and the local enterprises to boot construction of green ecological production. It has also won the title of ‘energy-saving and efficient’ issued by Automobile & Parts. In the field of limos, SAIC MAXUS V80 took the lead to boost the first AMT limo product, leading the new-round technical development tendency of the market. It has won honorary titles of ‘2015 best model of limo’ awarded by the Limo Committee of China Association of Automobile Manufacturers, ‘best automatic limo’ of Cross Country, providing high-quality products for domestic limo fans.
Through one-year of efforts, it has won the praise of the military party and mainstream media, which shows the influence and strength of SAIC MAXUS as a leading auto enterprise as well as the trust shown by the market and consumers. In 2015, SAIC MAXUS had the annual sales volume of 35,053, increasing by 68 percent year-on-year. Wide-body light bus V80, MPV G10, pure electric light bus EV80 and limo all had great achievements and became one of the prior products of consumers in their sub-fields. Under the support of SAIC Motor, SAIC MAXUS will continue to boost development through innovation and try to bring better product experiences to consumers.